Bell & Ross
Bell & Ross was born from the creative minds and united vision of Bruno Belamich and Carlos Rosillo. Together they envisioned a watch brand based on the military- and aviation-styled watches that had captured their imagination since childhood.
In 1992, they started Bell & Ross with a USD 20,000 investment. Initially, they collaborated with Sinn, which fabricated their watches for them during the early years. The brand made big news in 1997 when it created the Hydromax, a Hydroil-filled quartz watch that is capable of functioning perfectly at a depth of 11,100m.
The buzz they generated brought many suitors, and that same year Chanel made a strategic investment in the brand. Even then, Belamich and Rosillo had no idea just how successful Bell & Ross would become.

News
Gordon Gekko Meets Art Deco in the Bell & Ross BR-05
Jun 24, 2024

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Gordon Gekko Meets Art Deco in the Bell & Ross BR-05

News
Bell & Ross at Watches & Wonders 2024: All the New Models
Apr 12, 2024

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Bell & Ross at Watches & Wonders 2024: All the New Models

News
A Closer Look: Bell & Ross BR 03 Cyber Ceramic
Feb 9, 2024

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A Closer Look: Bell & Ross BR 03 Cyber Ceramic

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Bell & Ross debuts an ice blue skull in full sapphire crystal
Nov 28, 2023

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Bell & Ross debuts an ice blue skull in full sapphire crystal

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Bell & Ross introduces the BR-X5 Green Lum
Nov 19, 2023

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Bell & Ross introduces the BR-X5 Green Lum

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Introducing the Bell & Ross BR 03-92 Diver Tara and BR 03-94 Blacktrack
Oct 31, 2023

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Introducing the Bell & Ross BR 03-92 Diver Tara and BR 03-94 Blacktrack

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The New Bell & Ross BR 03 Gyrocompass is a Feature Out of an Airplane Cockpit
Sep 26, 2023

News
The New Bell & Ross BR 03 Gyrocompass is a Feature Out of an Airplane Cockpit

News
Bell & Ross Updates the Iconic BR 03
Sep 7, 2023

News
Bell & Ross Updates the Iconic BR 03

Limited Edition
Palazzi Vesper Meets Bell & Ross Bellytanker in This Special Limited Edition
Jul 4, 2023

Limited Edition
Palazzi Vesper Meets Bell & Ross Bellytanker in This Special Limited Edition
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