Today we’re proud to award the Best Collaboration Award to the Omega × Swatch Bioceramic Moonswatch. 

Nicolas Hayek Jr. and Raynald Aeschlimann’s MoonSwatch, a bioceramic tribute to the legendary Omega Speedmaster, is not just a watch. It set off a cultural revolution that resulted in kilometer-long lines in front of Swatch boutiques and watches that are resold at 15 times their original asking price. But even more importantly, it ignited a desire and fervor for watch collecting amongst the younger generations, including one 11-year-old watch influencer named Amandine who managed to cop a light blue “Mission to Uranus” at the Geneva boutique on opening day.